last results of the F.F.F. metaproject, an operation that in the early 1990s it is given the objective of assessing the affective structure of shapes and objects, starting from the idea of reproducing the object creation process common to the world of children and primitive cultures. Result is a family of playful objects reminiscent of fairytale characters: they offer attractive answers to everyday uses, they suggest mediation through playing, and they’re a bridge to the world of the imagination.