BLACK MASK Fabric Swimming Cap | Swim Cap | Pool Cap | Great comfort and fit | Art and Swimming

IMSPIRA is a new brand created by M&M, who brought together all their previous experience, knowledge and skills, and were led by their mutual passion for swimming. They have a mixed background in physics, computer science, fashion and philology, and first approached the world of swimming by marketing the Italian brand Swimxwin in Spain.
This experience confirmed that people feel the need to stand out and express their unique personality, even in the water. For this reason, swimmers – both adults and children – are always on the lookout for something that can identify them and make them stand out.
And since we are talking about swimming, what’s better than a swimming cap when it comes to meet these needs? After all, this is the only thing that can always be seen from the outside, as if it were a tattoo, but can be taken off. Moreover, it can be changed, even on a daily basis, according to the mood of the day.
On the other hand, there are more and more designers, graphic designers and artists in general, eager to express their talent, in whatever way. With our work, we give them the opportunity to do it, by allowing them to share their ideas and designs with us, which – after careful evaluation – are produced and launched on the market. Needless to say, their works are protected by copyright and they earn royalties, of course.
This is what ‘IMSPIRA’ is all about: a brand where physical inspiration, which is essential in swimming, and creative inspiration are intertwined. Apart from being the initial of both its founders’ names, its distinctive M calls to mind the most used term for swimming at international level: ‘to SWIM’.